The Powerdrive's high velocity Muscle-Fiber Core and optimized 372 Aerodynamic Dimple Design produce incredible ball speed and longer distance. The soft feel comes from its Touch N' Control lonomer cover providing great feel from tee to green. Enhanced Velocity Muscle-Fiber Core372 Aerodynamic Dimple DesignTouch N'Control Ionomer® Cover

Gain accuracy and control by playing Treosoft Golf Balls. Engineered for golfers with moderate swing speed, Treosoft Golf Balls feature a soft Gradational Core construction designed to create ideal compression and energy transfer at impact. Seamless Cover Technology features a 330 Aerodynamic Dimple design to optimize trajectory and help golfers achieve truer ball flight. Enhance tee-to-green performance with Bridgestone® Treosoft Golf Balls.

The newly designed Extra Soft delivers superior soft feel on all shots and longer distance with a straighter ball flight. If you seek all-around performance, tee up the Extra Soft and Boom It!

The NEW e6. Soft Feel. Long Distance. The reformulated e6 is designed for golfers with moderate swing speeds seeking maximum distance on all shots. The heritage of e6 in a construction that is now easier to compress. The new 2-piece construction with low compression core is designed for high ball speed while maintaining soft feel. Available in white and optic yellow. Black imprint only offered on Yellow golf balls. 

The NEW e6 LADY . Softer Feel. Long Distance. The NEW e6 LADY is designed for golfers with moderate swing speeds seeking maximum distance on all shots. The new 2-piece construction with lower compression core is designed for high ball speed while maintaining soft feel. The e6 LADY is softer than the standard e6 golf ball. Available in white and optic pink. Black imprint only offered on Pink balls. 

Distance Performance class, 3-piece surlyn golf ball that delivers sidespin reducing performance, with added distance off the tee with a softer feel. Bridgestone’s proprietary new Active Acceleration Mantle layer is a key component of the 3-piece construction. The Active Acceleration Mantle is comprised of a new High Performance Polymer material that provides increased thrust and higher initial velocity at impact, while allowing Bridgestone to soften the core for greater forgiveness and enhanced feel. Designed specifically for players with less than 105 MPH driver swing speeds. The e12 SOFT utilizes Bridgestone’s Delta Wing Dimple pattern for less drag and optimized aerodynamics in the cover. Available in White, Matte Green, Matte Red and Matte Yellow.

Distance Performance class, 3-piece surlyn golf ball that delivers sidespin reducing performance, with explosive distance off the tee with a solid feel. Bridgestone’s proprietary new Active Acceleration Mantle layer is a key component of the 3-piece construction. The Active Acceleration Mantle is comprised of a new High Performance Polymer material that provides increased thrust and higher initial velocity at impact, while allowing Bridgestone to enhance the core for greater forgiveness and enhanced feel. Designed specifically for players with greater than 105 MPH driver swing speeds. The e12 SPEED utilizes Bridgestone’s Delta Wing Dimple pattern for less drag and optimized aerodynamics in the cover.

We have reinvented the TOUR B X to feature our new REACTIV cover technology. Until now you had to choose more distance or more spin. With REACTIV you can now get more distance and more spin out of the same golf ball. Designed to fit golfers with swing speeds under 105mph, the new TOUR B RX has higher ball speed for maximum distance while having 'hit and sit' performance on approach shots.

We have reinvented the TOUR B X to feature our new REACTIV cover technology. Until now you had to choose more distance or more spin. With REACTIV you can now get more distance and more spin out of the same golf ball. Designed to fit golfers with tour fast swing speeds of over 105mph, the new TOUR B X has higher ball speed for maximum distance while having 'hit and sit' performance on approach shots. Validated professionally by Bryson DeChambeau, Matt Kuchar, and Lexi Thompson.